AI Insights · Timothy · July 2022
Top 5 Film & Television Apps in Ghana - Q2 2022 Performance
Explore the performance of the top 5 film and television apps in Ghana during Q2 2022, featuring trends in downloads, revenue, and active users.
During the second quarter of 2022, the top 5 film and television applications in Ghana displayed varied performance trends in terms of downloads, revenue, and active users. Here's a closer look at how these apps fared.
Netflix experienced a notable increase in weekly revenue, peaking at approximately $264 in the week of May 23. Downloads saw a significant rise mid-quarter, reaching around 19K in the week of April 11. Active users fluctuated, with a peak of around 601K in the week of June 20.
StarTimes ON-Live TV, Football showed modest revenue peaks, with the highest being $15 in the week of March 28. Downloads hit their highest point at approximately 22K during the week of April 11. However, active users faced a decline, dropping from around 67K in early April to approximately 46K by the end of June.
2С TV saw a consistent stream of downloads, peaking at around 10.7K in the last week of May. Active users increased steadily, reaching about 31.7K in the week of May 30.
DStv maintained a steady download rate, with a peak of approximately 7.2K in the week of April 11. Active users fluctuated but remained relatively stable, with a peak of around 142K in mid-April.
MyDStv Africa experienced a decrease in downloads, from a peak of around 6.8K at the end of March to approximately 2.4K by the end of June. Active users also saw a decline, with numbers dropping from around 58K to approximately 51.5K over the quarter.
These insights are based on data from Sensor Tower. For more detailed information and additional insights, visit Sensor Tower.
